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Forum "Points of Attention of the Cosmetic Industry"

The EVA company at the forum "Points of Attention of the Cosmetic Industry" in Moscow.

From March 26 to 27, 2025, the Moscow Congress Center MTUCI became a venue for a large-scale industry event — the forum «Points of Attention of the Cosmetic Industry». The event brought together key players in the perfumery and cosmetics market of Russia.

The forum was organized by leading professional associations of the industry: the Russian Perfume and Cosmetics Association and the National Society of Cosmetic Chemists with the support of the Ministry of Industry and Trade of the Russian Federation, the online encyclopedia of cosmetic ingredients CosmetExpert, the International Exhibition of the Perfume and Cosmetics Industry InterCHARM.

As part of the rich business program, representatives of the cosmetics industry discussed current market trends, technological innovations and development prospects for the industry. The participants were especially interested in the presentation by the expert, head of business development and technical support at EVA, Anna Novikova. In her report «EVA Pearlescent Concentrate for Creating Aesthetic Cosmetics» she presented a new product — EVAPEARL® MS1 pearlescent concentrate, which improves the visual and textural characteristics of finished products and gives them a luxurious pearlescent effect. Participation in such events as the «Points of Attention of the Cosmetic Industry» forum allows EVA not only to strengthen its position in the market, but also to establish new business contacts and get inspired by new ideas for future projects. We are confident that such events contribute to the development of the entire industry and help find effective solutions to modern challenges.